Referral marketing for orthodontists
Orthodontists grow by referral from general and pediatric dentists who don't offer braces or aligners themselves. Leadaura lists the dental offices in your radius, reads each website for braces, clear aligners and Invisalign, and ranks the offices that send orthodontic cases out first, with who to ask for and how to reach them.
Who refers to orthodontists
Your referrals come from general and pediatric dentists. A Leadaura run pulls every one of them inside your radius (5 to 25 miles) and skips offices you already have from earlier runs.
You choose which offices to include: general dentists, family dentists, pediatric dentists, cosmetic practices, group practices.
What we check on each office's website
Each office's own website is read for the work orthodontists take on: braces, clear aligners and orthodontic treatment. The exact watch list for this specialty:
- braces
- clear aligners
- Invisalign
- orthodontics
A page that only says the office refers to a specialist does not count as doing the work in-house. When a website can't be read, the row says so instead of guessing.
Who to call first
| What their website shows | Where they land | What the row says |
|---|---|---|
| None of the work above | Call first | Their website doesn't mention braces or clear aligners. |
| Some of the work above | Lower priority | Their website lists braces or aligners, so they may keep orthodontics in-house. |
| Website could not be read | Unknown | We could not read their website, so we could not tell what they keep in-house. |
The ranking also rewards busier offices (five or more Google reviews in the last 90 days), offices with a newly licensed dentist or a new associate, independent practices over dental groups, and offices close to you. Each row tells you why it ranked where it did.
What each office comes with
- The owner dentist and, when we find them, the office manager, with their role
- A work email checked before it reaches you, and a direct line where one exists
- The office phone, address, website, Google rating and review count
- What they send out and what they keep in-house, from their own website
- An opener written from what we found, for the first call or visit
- A map of your radius and a visit route, plus a CSV for your coordinator
How to work the list
- Add pediatric dentists to the run
Pediatric practices see kids at the age orthodontic screening starts.
- Start with the call-first offices
Their websites don't list braces or clear aligners.
- Make the first visit easy
Free consult slots for their patients and a simple referral card for the front desk.
- Send progress updates
A short note at the start and end of treatment keeps the dentist in the loop.
The full playbook is in our guide to getting more referrals from general dentists.
Questions
Which dentists refer to orthodontists?
General and pediatric dentists whose websites don't list braces or clear aligners. Offices that advertise aligners stay on the list at a lower rank.
Can I include pediatric dentists?
Yes. Every run starts with general dentists, and you can add pediatric, family and cosmetic practices and dental groups.
What does Leadaura check on each website for orthodontists?
Braces, clear aligners, Invisalign and orthodontics offered in-house.
How much does it cost?
You pay per run, from $99, with no subscription. The free preview shows how many offices are in range before you pay.